I’m at the iCommons iSummit and will be blogging periodically about it.

I just a saw a clip of “Star Wreck“, a Finnish science fiction movie made for something like $20,000. The movie is available for free download and has been since pirated(!) in Russia and China. According to the producers, the piracy and free download helped spread a buzz about the movie, and it has got the attention of major studios and distributors. They made 20X more money by giving it away.

What a model for the future of scholarly publishing.